Wasatch Peaks Ranch Targets 2021-22 Opening

wprsimulation

A group of investors plan to begin construction soon on a new 3,000 acre, 3,000′ vertical ski resort just 30 minutes from Salt Lake City.  Unlike at Utah’s 15 existing resorts, skiing at Wasatch Peaks Ranch will be reserved exclusively for investors and homeowners.  The site lies 10 miles south of Snowbasin Resort near the community of Peterson.  Wasatch Peaks recently tapped Bob Wheaton, former head of Deer Valley Resort to be President and CEO of the new venture.  Past Deer Valley owner Lessing Stern is one of 10 investors with more being sought.  Their plan includes building seven lifts, up to 750 housing units and two golf courses.

WPR_conceptual land use plan.jpg

Private mountain resorts have a checkered history in the United States.  The Yellowstone Club in Montana has grown to include 20 ski lifts and sold more than $1 billion worth of real estate.  But others in the east such as the Hermitage Club, Plymouth Notch and Otsego Club are now either shut down or open as public areas.

Utah is unique in the West with large swaths of the Wasatch Mountains privately owned.  Even public ski resorts like Deer Valley, Park City and Powder Mountain are located on private land, giving them more freedom to add lifts quickly and develop slopeside real estate.  Wasatch Peaks plans to build in phases based on market demand and fundraising.  Infrastructure construction is planned to begin next summer with the first phase of lifts following in 2021.

20 thoughts on “Wasatch Peaks Ranch Targets 2021-22 Opening

  1. Ryan November 22, 2019 / 8:24 pm

    I grew up on the west side of these mountains for a time – in the areas of Layton, Fruit Heights, and Farmington. They had better have lots of snow making water rights.

    Like

  2. Arne November 22, 2019 / 8:35 pm

    Man that sucks, I was hoping it would get bought by someone who wanted to make a ski resort open to the public. It’s a huge area that seems to have consistent snow, albeit a little bit lower elevation than snowbasin and the park city resorts, but still respectable.

    Like

  3. Che guevara November 22, 2019 / 8:46 pm

    Based on the map it looks like all the terrain is south facing. Good luck with snow retention. Are the potential homeowners and investors too good to ski at a public ski resort? That’s exactly what the sport needs is more elitism

    Liked by 1 person

    • Arne November 22, 2019 / 8:51 pm

      It’s all east facing. There isn’t a lot of south facing terrain on their entire property.

      Like

      • Ryan November 24, 2019 / 1:35 am

        Correct. Most of those mountains are east/west, with not much south/north facing.

        Like

  4. Tom Buzbee November 22, 2019 / 9:53 pm

    No snow there. Blah terrain. Let the fancy people ski groomers there all by themselves

    Like

    • David November 25, 2019 / 2:28 pm

      Let them ski their private slopes, leaves more room at Deer Valley.

      Like

  5. Ryan King November 22, 2019 / 11:35 pm

    I think the land is pretty good for skiing. Very similar terrain to Snowbasin. Was once owned by the Holdings (Snowbasin & Sun Valley) and The Bass Family (Snowbird.)

    Will be interesting to see what becomes of the place.

    Like

    • Ryan November 24, 2019 / 1:36 am

      Interesting. I didn’t know the Holdings at owned the land at one point. I hope i can ski it someday. It’s very close to home! But my heart will always be at Snowbasin and the Ogden Valley. (I hope to retire and perhaps die there someday, where my relatives established Eden, Liberty, and parts of Huntsville)

      Like

  6. Luke Durkin November 23, 2019 / 9:50 am

    Anytime a new ski area is constructed, especially a 3000 acre one!, it’s a huge win for skiing!

    Like

  7. powderforever45 November 23, 2019 / 2:06 pm

    What kind of lifts? HSQ? HSS? Gondola?

    Like

    • Ryan November 25, 2019 / 9:52 pm

      Most likely HSQ and a few fixed grips. Wind gets nasty in that area too.

      Like

  8. snowbasinlocal12894 November 23, 2019 / 6:46 pm

    Every time I go to snowbasin to ski I always think of the possibility of a ski resort on the other side of I-84. Now someone is actually building one.

    Like

  9. Brendan November 24, 2019 / 10:51 am

    Really wondering what the actual viability of this venture is? Yellowstone club has done well but it is also connected to a much larger public resort. I don’t see how you generate enough YOY revenue to continue a 3000 acre operation. All of your guests are property owners so they don’t have a great need for on mountain food or dining. Your ability to grow pass sales is limited by how many units you’ve constructed.

    Like

    • Donald Reif November 24, 2019 / 12:28 pm

      I get the feeling they’ll have to go to a public operation after only a couple years.

      Like

    • Che Guevara November 24, 2019 / 2:36 pm

      Good point. Yellowstone club would’ve completely tanked if their members couldn’t ski over to big sky and actually see other skiers. I’m a billionaire but I like skiing with regular people :)

      Like

    • Thomas Jett November 24, 2019 / 2:57 pm

      But Billionaires provide a lot more revenue than the average skier. YC charges membership dues on the order of $38,000 per year. At 800 members, that’s $30 million per year, which on its own makes up a substantial part of a ski area’s revenue.

      Like

      • Brendan November 27, 2019 / 6:12 pm

        A couple things, 1 The yellowstone club was founded after Big Sky had been well established as a big time resort. No need to sell people on the terrain or snow quality. One could argue that “the wasatch” is as well known but if they know anything about the area they will know snow quality VASTLY varies over small distances. 2. The person who founded the yellowstone club declared bankruptcy not 7 years ago and the entire operation had to go through chapter 11. It’s emerged cash flow positive thanks to a management company that has heavily invested in the Big Sky side of things.

        Like

  10. Dïjokïl Bädabajza November 24, 2019 / 8:15 pm

    Are they modeling after a YC or Deer Valley style?

    Liked by 1 person

    • skitheeast November 24, 2019 / 9:11 pm

      From what they have released so far, it seems as if YC is a good comparison.

      Like

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s